App Localization Service in Delhi
App localization means to adapt your mobile app and its app store listing according to the market you are targeting is important to meet the expectations of the targeted audience. The process that makes these necessary changes is called localization.
Localization is the key to establish your app globally because it gives you the benefits of:
Accessing into the Global Market
Most of the world’s mobile subscribers are located in Asia and Pacific region. If you launch your app in one language only, your visibility will be greatly reduced in foreign markets and it will only be limited to the English speaking community only.
Increased Revenue
With the availability of your mobile app in all the languages used worldwide, your mobile app is not limited to a certain community or audience. With the increasing reach of your mobile app your revenues will also reach soaring heights.
Unlimited Sales
The number of mobile users worldwide stood at 6.95 billion, in 2020. It is estimated that by 2021 the number will rise up to 7.1 billion. That’s a really big market with potential users to launch your app.
A Worldwide Reach
90% of activity on mobile devices occurs in apps these days and not browsers like it used to be. Ideal localization of your app has never been so important.
For the ideal localization of your mobile app you’ll need to get your texts translated and localized first, then the design must be optimized and researching the expressions and habits of different audiences is also highly necessary. Mobile app localization is not as simple as translating the contents of your app into another language. The concept of localization of your mobile app goes beyond that. A great app is all about user experience and the value it brings to the people using it.
Complete localization of your mobile app store listing is very important. The name of your mobile app, subtitles for iOS apps, short description for Android apps, and long description have to be completely translated and include good keywords in the respective language. While doing this cultural differences and colloquialism in language must be kept in mind. Also, remember to localize the text that is in preview or promo video of your mobile app.
CONCLUSION
If you want your mobile app to be recognized worldwide then localization is the path that will take you to your goal. Just keep in mind to hire professional linguists and cultural experts for the localization process because one mistake will make your brand face severe consequences.
